Case Study

DuoMix

Whilst working at Anthem Worldwide (now SGK) I worked on concepts for a b2b paint mixer (I’ve had to change the name) which is added to paint during the mixing process and is not available for purchase by the general public.

The brief

This project had two requirements: Packaging for two territories of Europe, one with a more bespoke finish and more of a generalised product. The designs should be akin to one another and be able to accommodate a large quantity of text and 14 languages.